Expert Ratings

Ease of use
Promo Offers
Customer Support

Pros and cons

  • Accessible shops
  • Decent odds
  • Live betting feature
  • A large variety of matches to bet on
  • Poor promotion
  • No jackpot
  • Website not elaborate
  • No SMS betting
  • Every first deposit to be done at their offices

Quick Facts

  • Operated by Lucky To You Limited
  • Great choice of sports and markets
  • Live score feature
  • The oldest bookmaker in Kenya


  1. Registration
  2. Mobile App
  3. Interface
  4. Payments
  5. Market
  6. Line
  7. Support


Lucky2u bookmaker was the first betting site to establish online betting in Kenya’s betting industry. The bookmaker has established numerous physical offices across the country where one can also access the betting services; in fact, visiting one of their bookie offices may help punters place meaningful bets than using the online portal. Lucky2u uses SMS services for most of its services that’s registration, withdrawing and depositing cash. The bookmaker seems ideal for the average Kenyan punter as well as newbie Kenyan punters. Lucky2u features international and local sporting events incorporating the live betting feature in their service delivery. This bookmaker has an elaborate site that is easy to navigate and access the bookmaker’s markets with less complexity. In spite of having the online portal, this bookmaker still uses the old gambling Casino protocol where users receive Texts informing them of the bet status and odd changes on various sporting events via their message icon. Lucky2U Sports Bet was launched during the FIFA World Cup 2010 held in South Africa and it’s operated by Lucky To You Limited, licensed and authorized by the Betting Control and Licensing Board (BCLB) of Kenya under Permit No.871. Lucky2U is lagging behind bookmakers established after it that’s sportpesa and betin due to poor promotion strategies and a low-level betting experience offered to gamblers. Punters like being spoilt and exploiting new innovative features like virtual betting and Casinos which Lucky2U bookmaker has not implemented and instead the bookmaker has focused on using outdated gambling strategies. This bookmaker seems to have many un-doings as established by our experts which entail lack of jackpot features and Casinos which are common preferences in the current betting environment. Their site though responsive has poor graphics, unappealing color shades and a poor layout of items thus compromising the navigation ease. The bookmaker, however, has one huge offer where users predict correct scores and win expensive gifts see This offer may be one of the key factors why the odd-setter is still relevant in the industry despite their protocol being outdated and online portal being underdeveloped. To access more details about this bookmaker’s features, markets and services visit


The registration disclaimer of this bookmaker requires that one is 18 years and above which is the authorized betting age in Kenya. To join, any willing user is required to send SMS JOIN and their full names to 29828 in the format JOIN+ YOUR FULL NAME using their Safaricom numbers. Airtel users should direct the same text to 0703828828.

After sending the texts users are guided on the way forward that’s on how to access their accounts as well as the terms and conditions of Lucky2U bookmaker.

Mobile Application

Lucky2U does not have a mobile App to facilitate a faster access to the bookmaker’s markets and information and there is no hope that the odd-setter is planning to establish a mobile App platform.


Lucky2U has used English and Kiswahili as their communication languages on the Kenyan website. These two languages are very popular and every punter is conversant with them thus it’s an ideal choice. However, they offer a couple other linguistic options which include Chinese, Indonesian, Korean among other languages one may access via the language option on the top right of their site. The bookmaker has made the website well navigable and responsive although they are missing out on some crucial betting features like online betting and online transaction capabilities. The use of SMS in most of their service delivery processes may seem advantageous to cater for bettors with no internet connectable devices however according to the current trend in technology, the process of using SMS is tedious. They offer the live score feature which is essential in ensuring bettors are able to follow up on their bets without straining to such the events on other websites. The live betting feature offered by this bookmaker adds to the flavor of gambling since live betting is the preference of most pro bettors. However, the live betting feature by this bookmaker is not well defined and thus the assurance of wins is not definite following the bookmaker’s disclaimer stating that they won’t follow score times from satellites claiming at times the satellites delay to relay information. The user interface is not fully taken into account although the bookmaker seems to be having few users due to their drowning technology and their sticking to old features which most bettors may not like.

See also:

Payment Options

This bookmaker allows two transaction means which are Safaricom and Airtel. To deposit via both means users are expected to use pay bill number 828828. To withdraw via mpesa users send a text with the details, “WITHDRAW+AMOUNT” to 29828 while Airtel withdrawals are done by sending the same text to 0703828828. Payments request are responded to after a while before being credited to the user’s accounts as requested.

See also:


Lucky2U bookmaker’s markets are numerous focusing only on sporting events. Some of the sporting events covered entail soccer, basketball, rugby, volleyball, tennis, cricket, golf, Ice hockey and many other markets available on the bookmaker’s official site. Despite the several shortcomings on the bookmaker, Lucky2U offers decent odds to punters.


Customer Support

Lucky2U has authorized many customer support options to which bettors may direct their inquiries any time. These options are phone: 0700828828, Email:, Facebook:, Twitter, and Skype. More information on Lucky2U bookmaker’s customer care may be accessed at

Summary and Conclusion

Lucky2U is the oldest online betting services provider but offers poor online services due to the state of their portal. There is no possible prediction on what action the bookmaker may take considering the fact that they may run out of the market if they keep up their current trend. However, our experts were able to conclude that the only way to get efficient services from this odd-setter is by visiting one of their offices as they have many offices in the country.